Free PDF The Non-Obvious Guide to Small Business Marketing (Without a Big Budget): Non-Obvious Guides
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The Non-Obvious Guide to Small Business Marketing (Without a Big Budget): Non-Obvious Guides
Free PDF The Non-Obvious Guide to Small Business Marketing (Without a Big Budget): Non-Obvious Guides
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This book is like having coffee with an award-winning marketing expert.Â
Most business guidebooks treat you like a dummy or an idiot. Not this one. This is a short and easy-to-listen-to guidebook filled with useful, no bullshit, only-what-you-need-to-know, immediately actionable advice for marketing your business or startup.Â
The book focuses on the most common small business marketing challenges, including:Â
Why is setting a budget the worst way to start a marketing plan?Â
How can you create unstoppable word-of-mouth for your business?Â
Why is it a mistake to try and be on every social media platform?Â
Within this audiobook, you'll get the answers to some of the most frequently asked questions about how to promote your business like these. Along the way, you'll learn how to fit your entire marketing strategy on a single page, what it takes to create a tagline that people remember, how to buy advertising at a fraction of the "sticker price", why some customers remain loyal while others leave as soon as they get a better deal, and the number-one most important thing about branding that most small businesses forget. Â
Inspired by real-life conversations and experiences with hundreds of small business owners and entrepreneurs, this is the rare guide that will skip all the useless definitions, avoid the fluff, and cut right to the point to give you the real-life advice you need to hear with an irreverent "non-obvious" perspective you deserve. This guide will give you the inspiration and tools to put together a winning marketing strategy to grow your business - no matter how much you know about marketing already.
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Audible Audiobook
Listening Length: 2 hours and 56 minutes
Program Type: Audiobook
Version: Unabridged
Publisher: Ideapress Publishing
Audible.com Release Date: February 8, 2019
Language: English, English
ASIN: B07NFC69QW
Amazon Best Sellers Rank:
As a longtime small business owner, I’m always looking for tools and insights that will give my company an edge, without breaking the bank. Rohit Bhargava’s Small Business Marketing (without a big budget) does exactly that. And it lives up to being a “non-obvious†guide in that I’d never heard of these stories and strategies before.For example, Rohit makes a good case for why setting a marketing budget is a big mistake. Instead, he says “marketing is a habit instead of a strategy.†And learning where my business offerings fall in a quadrant of “stupid,†“weird,†“ordinary,†and—of course the most desired—“Non-Obvious†helps me re-think how I serve clients. I will also apply his “five elements of a trustworthy website†since this is my most visible “storefront.â€One final note. This book has also ruined me for reading other business tomes because this Non-Obvious guide is so dang READABLE. The text is broken up typographically, and there are a lot of stories, sidebars and downloadable links that make it easy to find what I’m looking for, and dive more deeply into topics that are most applicable.
As an exclusive buyers agent, I'm always looking for better ways to get the word out that we exist! This book gives excellent advice which I feel will really work for our unique real estate business model.The book offers simple ideas for telling our story and making it relevant to our clients. At the end of each chapter, there is a brief summary of the main points which helps commit key elements to memory. The author tells other business stories to make a point and to show how simple it can be market your business-whatever it may be! An easy read and very enjoyable! I highly recommend this book to anyone looking for straight forward marketing advice that provides the tools and inspiration to stand out from others in your field!
This fast-paced book is jam-packed with interesting examples, unique insights and actionable ideas! This has to be the most comprehensive marketing book that covers all the important areas of marketing and how to connect them the right way to get the results you want more reliably. As a marketer I have ready plenty of marketing books and this has to be the best and most practical book I have read to date!
This book is beneficial for readers of varying needs--those without any marketing experience to those making a targeted decision about the pros and cons of utilizing a specific marketing tool. Unlike many other books, there are not any pages used as empty filler here. As a new small business owner I know that I will be referring back to this book for guidance as I move forward.
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